Making Events and Give-Aways Memorable
A couple of years ago in a blog entitled ‘‘marketing masterclass, university-style’ one of my colleagues commented on the quality of the...
Over 20 years B2B marketing within the IT software industry – Retail, Business Intelligence, BPM, Planning & Budgeting, and Consolidation solutions. Experience includes event recruitment and campaign execution for prospect and customer events, conference and trade show management, writing targeted direct mail campaigns, planning and directing sales lead generation projects, case study and press release writing, press campaigns. Specialties: • Direct marketing, campaign management, event planning and execution. German speaker
A couple of years ago in a blog entitled ‘‘marketing masterclass, university-style’ one of my colleagues commented on the quality of the...
Gucci’s social media storm at the Oscars last weekend is a fantastic example of what a well coordinated digital campaign delivers....
Whether you prefer to arm yourself with techy gadgets to collate the details on your venue or plain old pen and paper, making the time...
Having a tool where nervous presenters can practice in front of a virtual audience strikes me as a pretty cool piece of technology.
It's...
‘That’s cool’, I thought, ‘emotion sensing computers. Bit far-fetched though, surely?’ But there are many examples of ‘affective...
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