According to a report by Bloomberg, Twitter is going to stop counting images and links as part of its 140 character limit.

Currently, links can take up to 23 characters - which is quite a large chunk of the the designated 140. Originally the limit was introduced to make tweets fit into a text message. When Twitter launched in 2006, smartphones were not available, and many users typed tweets into text format before posting them.

The move is also suspected to be a way to attract new users. The company has struggled in recent years, seeing its price decline by more than 70 percent over the past year.