I came across this useful list of business books which would make insightful and very interesting reading for everyone running a company and wanting to improve customer service, business performance and employee engagement.
3. Hug Your Haters: How to Embrace Complaints and Keep Your Customers by Jay Baer – If you have ever read a Jay Baer book, then I don’t have to tell you how valuable and content rich his books are. Jay is a social media guru, amongst other things, and this time he’s written a book that takes customer service into the modern era of social media. A customer publically rants; what should you do? This book tells you not only how to react, but how to embrace those complainers. 4. 501 Ways to Roll Out the Red Carpet for Your Customers: Easy-To-Implement Ideas to Inspire Loyalty, Get New Customers and Make a Lasting Impression by Donna Cutting – This book is filled with ways to amaze your customers. Without customers, you don’t have a business.