There are so many new technologies out there, it's nearly impossible to keep up! I've found that spending a bit of time reviewing the latest marketing tools and technologies can give you some great ideas about innovative ways to do things or help speed up traditional processes.
This blog list a few that I've not yet come across and from a first glance look quite cool - especially BuzzSumo for social media metrics! Check the link for a more detailed analysis of each tool.
Before getting too excited about tools to support content marketing, it's important to get the basics right and not rely too much on automation. Focus on producing thought provoking and educational content in the first place. If not, some of these helpful tools will just amplify how bad it is :)
1. ClearVoice. Welcome to the complete content marketing ecosystem. ClearVoice combines a popular and flexible workflow software with a built-in marketplace that brings the branding, content creation, and publishing communities together in one place. 2. CodeFuel. Ready to take your content marketing to the next level? CodeFuel offers engagement and monetization solutions that will help publishers better monetize their online space and at the same time help users discover more relevant content within the publisher page. 3. Curata. Struggling to scale your content program due to a lack of content? Curata can help. 4. Outbrain. Are you already creating great content but struggling to distribute it to the right networks? Outbrain is for you. 5. BuzzSumo. Wondering which online outlets or influencers are getting the most traction in your space? BuzzSumo to the rescue.