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Posts: 151
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FinTechs, PR loves you

But calling us when you’re ready to launch is far too late. We need time to get acquainted.

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PRs hate to say no.

Yet how many times have I...

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How to achieve transformation National Trust style - with a good dose of culture, technology and digital strategy

Below is an inspiring case study on how Sarah Flannigan, the National Trust’s new CIO, successfully managed to mobilise the charity...

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What is inbound marketing?

Latest stats show that 90% of marketing spend is on outbound marketing vs 10% on inbound marketing. While I don't necessarily agree that...

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Sales People Love Targeted Marketing Events. Why?

Sales people love targeted marketing events. Unsurprisingly, this is because they are an effective medium for building relationships and...

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Happy birthday, Elo technology!

The idea for Elo technology started on a napkin during a business trip. As I was looking over the way mobility companies worked with...

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6 Tips to Prevent Event Technology Failure

Technology can make delegate experiences' so much better when it all goes to plan.

We have many excellent experiences with innovative...

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Girls (of every demographic) Wanna Have Fun

A recent GAP kids clothing advert has sparked controversy around passive racism through the positioning of the girls in the shot. In...

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Richard Branson's advice: 'Put purpose over profit'

“I truly believe that if you’re driven only by the pursuit of wealth and fame, you’ve got your priorities in the wrong order, and you...

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Who is Simon Stevens?

Yesterday on BBC Radio 4, Simon Stevens the Chief Executive of NHS England was called the fourth most powerful man in the UK today after...

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Social Media - Divine Inspiration

Pope Francis is now on Instagram. He passed 1 million followers in 12 hours (it took David Beckham 24 hours to reach that number) 

The...

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